Initial Font Ideas

The font styles used within a magazine are vital in order to gain immediate attention and provide a recognisable theme and ambience for the product. In order to find aesthetically pleasing designs i decided to use a website called www.dafont.com which allows free downloads of different styles of fonts. 

I found four fonts which i thought would look effective as the style for my masthead and therefore i've shown the name of the font as well as a provisional name choice for my magazine to see if this would suit the type of words i may use for my final product.  

Font 1:

 

Here, "jimthorpe" is bold and quite simple, allowing the focus to be more about the music rather than other aspects taking over. This font is clever due to being different colours when using capitals or lowercase, this looks especially effective with the name "soundcheck" as this is essentially two words and breaks them up whilst still being placed together. This font is almost "stamp-like" as though it's just been stamped on at the last moment due to being so hot off the press which could reflect how up-to date and edgy my magazine will be - attracting the target audience.

 Font 2:

Here, "payday" is a very edgy and messy which reflects the style of music which will be included within my magazine. It also looks as thought the text has been rolled onto the page, linking to how music is continuous and fluid. The smudges on the background of the font also relates to the edgy scene, showing it's not too preened which would attract the target audience due to them being alternative themselves and wanting a product which is similar to their "thrown together" style.

Font 3:

Here, "dirty play" is an outline font which is simple and smudgy, again with a "stamp-like" finish. By having an outline with no inner colour, this gives a new dimension to the page as though it has been hole-punched rather than printed on. The capital letters are bold and stand out, similar to how rock stars stand out once on stage and performing at a show. This outline effect hasn't been used on any competitor magazines that i have researched and could therefore be a new innovative idea to stand out and interest the target audience. 

Font 4:

Here, "network vampires" is again similar to the other fonts in the idea of a stamp pressed font. The faded background provides the edgy and messy idea that it's unneeded to be cleaned up, reflecting the rock/indie genre. The typewriter style adds a slightly vintage appeal, possibly breaking typical conventions of an up-to-date music magazine, however this would make it stand out from other competitors. This would also attract the target audience due to them frequently shopping in vintage thrift stores and would therefore be familiar with the typewriter style font.