Audience demographics

Audience demographics of the media outlet are hugely important and essential in ensuring the success of a product, and therefore i need to look into this to create the best product possible.
In order to determine the audience demographics many features need to be looked into, and in particular socio-economic factors. These could include the age, gender, area of living, income and occupation (among other factors) of a person, and are all very important in determining how to construct a product in order to attract a target audience. By knowing these factors, production teams can gain a better insight into the types of people that will be buying their product and therefore construct features around their audience in ways which would attract them the most. By gaining a larger target audience through using features that would attract the most people, this will essentially end up achieving more sales, creating more money and therefore being highly successful.